Seth Shostak, a senior astronomer at the Search for Extraterrestrial Intelligence Institute (SETI) talks to Good Magazine:
GOOD: Why is water so important for life?
Seth Shostak: Imagine taking your old chemistry set out and dumping it onto the living-room floor. Not much happens, except maybe your mom gets upset. Now, if you bring over a pail [...]
Archive for July, 2009
Take Us To Your Water | GOOD
Posted in water facts on July 30, 2009 | Leave a Comment »
Water for Schools
Posted in third world assistance on July 30, 2009 | Leave a Comment »
Water for Schools is harnessing the passion and talents of students to raise awareness and funds for freshwater projects at schools in developing nations. It takes just 4 schools, raising $5,000 each to give water to 1 school in need.
Water for Schools
About – TapIt Water
Posted in drinking water, tap water, water conservation on July 29, 2009 | Leave a Comment »
The TapIt network is not just about going bottle-less, less bottles, less recycling, less water privatization and extraction, it’s about understanding why those things are a problem and finding new and sustainable 21st century solutions.
Our small team is committed to making the TapIt network a reality across the U.S. But we need you, people [...]
Scientists Study Distinct Ecosystem at Ocean’s Surface – NYTimes.com
Posted in oceans, water facts on July 28, 2009 | Leave a Comment »
Scientists are now discovering that the top hundredth-inch of the ocean is somewhat like a sheet of jelly. And this odd habitat, thinner than a human hair, is home to an unusual menagerie of microbes. “It’s really a distinct ecosystem of its own,” said Oliver Wurl, of Canada’s Institute of Ocean Sciences.
This so-called sea-surface microlayer [...]
This Is A Turn Off: The Good Guide to Reducing Your Water Use | GOOD
Posted in energy efficiency, sustainability, water conservation, water facts on July 28, 2009 | Leave a Comment »
In America, we can easily use 400 gallons per household, per day—two to three times as much water as other developed nations. With landscape irrigation estimated at more than 7 billion gallons per day, the per capita numbers get even crazier. Why? Much of our waste stems from unsustainable planning and policies, and a deep [...]
Press Release:New-tappening-advertising-campaign-challenges-the-notion-of-truth-in-advertising-while-embracing-an-opposing-concept-lying / Tappening Project / Tappening Water Bottles
Posted in bottled water, tap water, water conservation on July 27, 2009 | Leave a Comment »
New Tappening advertising campaign challenges the notion of Truth in Advertising while embracing an opposing concept. Lying.
Tappening co-founders ask, “Why is it some bottled water brands still don’t list their source?” and encourage their rapidly-growing customer base to “start a lie” themselves…
New York (July 27, 2009) — Twenty-five-year marketing veterans and co-founders of the Tappening [...]
Water Flowing Underground | GOOD
Posted in sustainability, water facts on July 24, 2009 | Leave a Comment »
Good Magazine: And these systems of underground fractures and water flow are what you call the megawatershed. You’ve written that, in many regions of the world, if people harness these megawatersheds, they’d have access to 10 to 100 times their current groundwater estimates, and that it’s all sustainable and renewable. That sounds amazing, but don’t [...]
Margaret Wertheim | Profile on TED.com
Posted in reefs on July 22, 2009 | Leave a Comment »
By masterminding a project to model a coral reef armed only with crochet hooks, Margaret Wertheim hopes to bring some of the most complicated mathematical models embodied in our universe into the minds (and hands) of the masses.
Margaret Wertheim | Profile on TED.com
Worldchanging: Bright Green: Food Products Should Carry ‘Water Footprint’ Information, Says Report
Posted in energy efficiency, environmental policy, water conservation on July 22, 2009 | Leave a Comment »
Food and drink products should carry a new label to give consumers more information about their “water footprint” – the hidden amount of water used in the manufacturing process – two health and food lobby groups will recommend this week.
More transparency is needed about the huge volumes of water used to produce food, which most [...]
About Ceres – Advancing Sustainable Prosperity
Posted in investing, sustainability on July 22, 2009 | Leave a Comment »
Ceres (pronounced “series”) is a national network of investors, environmental organizations and other public interest groups working with companies and investors to address sustainability challenges such as global climate change.
Mission: Integrating sustainability into capital markets for the health of the planet and its people.
Watch the video below to learn more about our history and how [...]
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